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In this episode of TheStrugglingBiz.com, we reflect on the aftermath of the senseless violence of the civil disturbance and unrest in the nation caused by the Antifa and its supporters, namely Black Lives Matter and George Soros, to name a few. The key focus is how to re-open the economy and get back to a road toward a successful business (albeit with a possible detour due to the senseless violence and stupid protests after the virus crisis has been losing its notoriety).
I have brought to light several instances where this senseless violence has occurred in the past — namely the Watts Riots of 1965 summer, the Rodney King violence that followed that incident, and even the May Day riots in Washington, D.C. in 1971 — some of them in which I was a victim caught up in the curfew imposed by the military that was brought in to restore order, and others as one of the military who defended property and rights in the nation’s capital.
So, to start or re-start your business and get going with the economy, you first have to realize that there was a hoax played by the media for the USA. It was an exaggerated account of the virus crisis, in which deaths were illegally counted as Chinese Wuhan virus (aka Covid 19 or Corona virus), when, in fact they were caused by other situations (like heart attacks or gunshot wounds, etc — and caused by the forced coding of deaths by the health industry, hospitals, coroners, etc., due to the media — and this was admitted to by the governor of New York State). Yes, we were duped into thinking that this “plandemic” was going to be terrible (like the 1917-1919 influenza epidemic), and that the cities and states were needlessly shut down. Yes, Soros and Gates would love to have the economies fail, so that they could proceed to rule the world with their globalist strategies and their agenda for vaccinating everyone on the globe.
However, by seeing that the virus was losing its momentum and being milder than originally painted by the media, the businesses and startups can finally look toward opening up (in spite of the fear-mongering by Democrats in power in California, Washington, Los Angeles, etc.). The startups can proceed down the path of recovering from this terrible detour of the economy to re-start their promotion, marketing, offers and offerings to their target clients. And podcasters can then also target their audiences to reach out and deliver VALUE in their audio episodes.
So what can you do to recover from being duped and losing the momentum that you may have had for your business before this virus crisis came about and before the riots, violence and civil disturbance made us all sick to see?
- You can revisit your business plan and modify it to resume a path after such a detour (the same way you would do so in the aftermath of a natural disaster, like a hurricane or tornado);
- You can amend your marketing plan (or feasibility study) to update your strategies for reaching out to customers to re-kindle the relationships you were creating or may have had with them before these events;
- You can create new strategies for promoting your businesses and delivering VALUE to your customers;
- You can re-connect with your customers and clients — especially the prospects — to let them know that you are still available to assist them with their plans of success by delivering value and solutions to them; and finally,
- You can update your materials so that a positive signal will go out (without any political messaging) to prospective clients and current clients that you are better and stronger than before.
You can do much more than this, but these are the critical steps in recovering from these upheavals (the hoaxes and the riots, violence, burning and senseless destruction caused by the Black Lives Matter, George Soros, Antifa and other destructive organizations that are being funded to destroy the USA.
Then you can plan a re-launch or anniversary for your business. If you have a podcast, it can be a BONUS episode that will describe your re-launch and promote your value that you can deliver to your customers. If you have offerings or products, you can promote (with the “benevolent selfishness” of a freemium model or free deliverables to entice the signups to your newsletter and get on an email list) to your audience the beginnings of a great relationship you can provide.
All in all, the re-planning for re-strategizing and re-launching of your business can be a key determinant of success going forward. Perhaps one of the worst things you can do is nothing — and hope that everyone will forget what had just happened. In this case, many businesses will still be in shock by the loss of customers, the loss of business (and property) or the loss of momentum for their startup.
We hope that you, as entrepreneurs, will take the time to plan a successful comeback with great strategies that can inject more excitement, enthusiasm and momentum for your business.
Thank you for your attention.
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