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In this episode of The Struggling Biz show, we discuss the possibility of a business that derives revenue on the podcast show model, but with the specialization of being a guest on a podcast show, as well as being a host.
For this theme, we deliver to you the resource from Tom Schwab of InterviewValet.com that outlines the requirements to create a business that derives income from being a good host, as well as being a successful podcast guest. Indeed, the latter environment is the subject of Tom’s expertise.
There is a resource that Tom has available for free from his web site that outlines this environment in 19 pages from his pdf booklet called “How Coaches and Consultants Can Grow their Business as a Podcast Guest.”
This 19-page pdf shows you how you can become a good guest in demand by podcast hosts who wish to get good interviews and publish the information and interview on their shows:
Download The Report: How Coaches & Consultants Can Grow Their Business As A Podcast Guest.
Now, I have known Tom since 2015 and have interviewed him on some of my earlier podcast shows like The Struggling Entrepreneur and The Podcast Reporter.
And the value that this pdf can bring to a new or aspiring entrepreneur who wants to be successful in the podosphere and where it can lead to creating revenue streams is great. In fact, the main chapters of this free pdf file are listed in the section called “Ten Ways to Use Podcast Guesting”:
- Grow Your Practice
- Market Research
- Raise Your Profile & Price
- Launch A Book or Program
- Land Paid Speaking Events
- Attack Strategic Partners
- Launch & Expand Your Own Podcast
- Expand Into New Markets
- Disrupt the Status Quo
- Rebrand
Tom spends a considerable amount of time to point you to the resources required and some practical steps to take in order to become known in the podosphere as a key expert or resource that podcasters would want to interview on their show and publish the episodes.
The revenues can come from many sources, as outlined in the book by David Jackson of the School of Podcasting site called “Profit from Your Podcast.”
The podcast examples that support Tom’s suggested steps are real and executable in today’s environment. I would strongly suggest that you can use them in your business to create the podcast guesting environment that will make you a podcast resource and celebrity that will have podcasters asking for you to be a guest on their show. And then you can grow an audience of loyal followers and listeners, with the possibilities of taking the next step — which is to monetize your show, with the suggestions from Dave Jackson’s book.
So we wish you the best in becoming a successful podcast guest celebrity to grow your audience of loyal fans and listeners, and then step forward in several of the many ways that Dave Jackson suggests for you to monetize yourself in the world of the podosphere, and thus make your business more successful.
Thank you for your attention.
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