57- Expand your customer reach by NLS

Struggling Biz

In this episode, we deliver suggestions on how your business can expand the reach of customers, listeners and/or viewers. The recommendation is simple — deliver your messages (especially podcasts) by using National Language Support, or NLS. This is an age-old proven technique that grows your customer base by providing the audio and/or video in the national language of different countries within certain geographies.

As you will hear in this audio episode, we include a case-in-point for a promotion of an event in the  Spanish language (or Castellano, as it is called in Europe). Not only can this reach the Philippines, Spain and the Iberian peninsula, but also more than a dozen countries in Central America and South America — let alone the bi-lingual geographies within the USA. And for the podcaster who wants to promote a message for the business, we include the 3-minute promo for the first Podcamp in San Antonio.

And it is this language that we will deliver a case-in-point and example for adding more prospects and customers for your business and expand the reach of your offers, offerings and products.

So, if you want to expand your reach to other countries within certain geographies, we suggest that you can start by creating and implementing a stepping-stone plan for including NLS in your marketing and sales strategies. And we wish you the best in promoting your entrepreneurship in various languages with great success.

Thank you for your attention.

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