62- Key marketing steps for Entrepreneurs and startups

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In this episode of TheStrugglingBiz.com, we review the five essential marketing steps for your small business or entrepreneurship as a solo-preneur.

Note: this is a repurposed episode from a prior podcast show. The article was published in a site known solo-e.com. The article is from Marty Marsh, and it contains some essential marketing action steps that can help to lead your business to become successful for the long-term.

As you will hear in this audio episode, the essential steps described deliver to you evergreen content for startups, for entrepreneurs and other small business owners.

In summary, these five steps are:

Know what you want to achieve by being in business (i.e., what do you want to accomplish with your business?);
Know your ideal and perfect client;
Know your core message points;
Know and plan your lead generation strategy (and attract leads to your business);
Know and implement your client education process.

Although these action steps may seem to be rather obvious, they are essential for success, and many times, they are not easy to plan, to nurture and to implement in a long-term plan.

We hope that you can use the content of these steps to plan and then implement successful strategies and action steps that will add to your business being a successful one (instead of just a struggling business).

Thank you for your attention.