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In this episode of The Struggling Biz podcast show, we deal in detail with the dilemmas that face entrepreneurs when they seek clients for their business who can deliver revenue to the startup or small business.
The dilemma stems from the type of client sought, the type of engagement desired and the plans to achieve successful revenue from the client in making them a loyal fan and customer.
As you will hear in this audio episode, the questions that an entrepreneur should ask are given; then the options that face the entrepreneur are discussed in detail.
And also, in the second part of the audio episode, we deliver in detail la case study of a situation where I chose NOT to do business with a prospect who came to me via a referral. This was, indeed, a delicate situation. But I truthfully describe how I handled this situation to avoid what could have been a very unprofitable engagement.
It is up to you, the entrepreneur, to arrive at the type of client you wish, as well as the type of engagement sought. Then a PLAN has to be created to prepare and implement, so that the objective can be achieved — and the income streams can be realized to build a successful and thriving business.
Note: this epiosde has been repurposed from an earlier podcast show that dealt with the challenges facing struggling entrepreneurs.
Thank you for your attention.
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