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52- Differentiating your Small business in a saturated market

In this episode of TheStrugglingBiz.com, we deliver the content from a repurposed episode from earlier podcasts on a topic that is very much still relevant today — differentiating your business in a saturated market. And for that, we bring you two case studies: The market of podcast shows about interviews with entrepreneurs and small businesses […]

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51 – Podcasts can generate additional revenue streams in your business

In this episode, we repurpose a podcast show episode from a prior podcast show that deals with additional ways that an entrepreneur or small business owner can leverage podcasts for creating additional revenue streams. Originally delivered as a presentation at a major Podcast Conference, this presentation (and its accompanying pdf document with the slides) can deliver

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58- Podcasters for profit or hobby or independence — the differences

In this episode, we discuss the topics brought about by Daniel J Lewis in his podcast show, The Audacity to Podcast. These topics spanned a couple of his podcast episodes where he discussed the differences among four types of podcasters — some of which definitely are in the area of entrepreneurs or businesses: Professional Podcaster;

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49- Business Podcasts and videos can be censored and lose money for your business

In this episode, we discuss the dangers to the small business or the entrepreneur in new media and podcasting of being “taken down” from the publishing site or being “de-platformed” from one of the video or audio environments just because of the content that does not agree with the political agenda of the owners —

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48- Podcasting thought leadership can be profitable for your business

In this episode, we discuss the four steps of becoming a profitable content creator that lead you to being a thought leader. These four steps were described originally by Paul Colligan in his podcast show called The Podcast Report. The four steps are: Subject matter expert that leads to becoming known as a Luminary; Problem-solver

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46- Determining your end game as new media entrepreneur

In this episode, we review the END GAME for aspiring startups, new small business owners, entrepreneurs, etc., in the area of new media content creation — including podcasting, screencasting, videocasting, blogging, book authoring, etc. (Editor’s note: this episode was recorded while waiting in a medical office for a medical appointment — and thus we apologize

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