What Startups Need For Success
In this episode of TheStrugglingBiz.com, we review the five essential marketing steps for your small business or entrepreneurship as a solo-preneur. Note: this is a repurposed episode from a prior podcast show. The article was published in a site known solo-e.com. The article is from Marty Marsh, and it contains some essential marketing action steps that […]
62- Key marketing steps for Entrepreneurs and startups Read More »
In this episode of The Struggling Biz podcast show, we deal in detail with the dilemmas that face entrepreneurs when they seek clients for their business who can deliver revenue to the startup or small business. The dilemma stems from the type of client sought, the type of engagement desired and the plans to
61- Entrepreneur dilemma for customer engagements Read More »
In this episode, we give a situation that applies to all startups, small business owners and entrepreneurs. It deals with the titles that we give ourselves — especially on our business cards. The issue really boils down to: Do you reach out and give a “solution provider” label that is just like everyone else’s? —
60- When conventional wisdom may not apply to Entrepreneurs Read More »
In this episode, we deliver some words uttered in a recent article from Forbes magazine about success in profiting from podcasts as an entrepreneur. The article is at this is the link: https://www.forbes.com/sites/stephanieburns/2020/05/15/4-ways-to-actually-profit-from-your-podcast/#f5e914f7562a In summary, the 4 ways to profit from your podcast are very simply described as: Be your own sponsor; Reverse-engineer your SEO
59- Several ways for Small businesses to profit from podcasts Read More »
In this episode, we deliver suggestions on how your business can expand the reach of customers, listeners and/or viewers. The recommendation is simple — deliver your messages (especially podcasts) by using National Language Support, or NLS. This is an age-old proven technique that grows your customer base by providing the audio and/or video in the
57- Expand your customer reach by NLS Read More »
In this episode of The Struggling Biz, we deliver an evergreen episode that was published earlier by the old Podcast User Magazine. It was written by Fred Castaneda. And as the author, I am narrating this article that is still very relevant today for the podcasters who want to be successful entrepreneurs, but who may
56- Podcasters as the next generation of struggling entrepreneurs Read More »
In this episode, we reflect on a recent podcast from Todd Henry in his show, The Accidental Creative podcast. The theme for this post is for entrepreneurs and creatives to protect their mindset during the virus crisis of the Chinese Wuhan virus, aka corona virus and covid-19. Now, this episode was recorded during the time
55- Entrepreneurs should protect a good mindset during the virus crisis Read More »
In this episode, we discuss the phenomenon of the growth of podcasting — especially in the arena of entrepreneurs, small business owners and startups. With the recent pandemic and virus crisis, the mandates to stay at home and work from home caused a surge in the area of podcasting — as many podcasters had already
54- More Small businesses in new media are turning to podcasting Read More »
In this episode, we comment on an article by Michael Kitces that was posted in the kitces.com/blog site that is promoted by Ben Krueger of cashflowmarketing.com. The title of the article is “Launching A compliance-ready podcast to enhance your digital marketing. “ In what is really an executive summary, Michael Kitces delivers the following ideas: (1)
53- Compliance-ready podcasts in finance for businesses Read More »
In this episode of TheStrugglingBiz.com, we deliver the content from a repurposed episode from earlier podcasts on a topic that is very much still relevant today — differentiating your business in a saturated market. And for that, we bring you two case studies: The market of podcast shows about interviews with entrepreneurs and small businesses
52- Differentiating your Small business in a saturated market Read More »